Marketing Campaign Brief
The perfect template for your go-to-market plan, complete with built-in editable tables and trackers.
About this template
Tome’s Marketing Brief template has everything you need to set your campaign up for success. Designed for marketers working cross-functionally across teams, this template organizes all information needed into one place. You’ll find a title page that spotlights what your campaign aims to achieve, plus a table of contents that will generate unique, handy links to each subsequent page. The easy-to-use and customizable visual layouts scattered throughout utilize tables and trackers, helping you to expertly plan out each component of a marketing campaign.
Template outline
- Overview
- Table of Contents
- Stakeholders
- Strategy Goals
- Target Audience
- Messaging
- Channel Strategy
- Execution
- Campaign Performance
Tell a powerful story
- Editable with AI
- Beautiful typography
- AI layout generation
- Narrative Guidance
- Automatic mobile layout
- AI reference sourcing
- Share or link anywhere
- Downloadable as a PDF
- Real-time collaboration